> ## Documentation Index
> Fetch the complete documentation index at: https://docs.heypharos.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Pharos: Monitor your brand across AI platforms

> Track how your brand appears across ChatGPT, Gemini, Perplexity, and other AI platforms. Monitor visibility, sentiment, citations, and competitors.

Pharos helps you understand and improve how your brand is represented by AI assistants. As customers increasingly turn to ChatGPT, Gemini, and Perplexity for recommendations, Pharos tracks your visibility score, measures brand sentiment, monitors competitor rankings, and surfaces actionable content improvements — all in a single dashboard.

<CardGroup cols={2}>
  <Card title="Quick Start" icon="rocket" href="/quickstart">
    Set up your brand and run your first AI visibility analysis in under 10 minutes.
  </Card>

  <Card title="Dashboard" icon="chart-line" href="/features/dashboard">
    Explore your visibility score, citations, and sentiment across AI platforms.
  </Card>

  <Card title="Prompt Monitoring" icon="message" href="/features/prompts">
    Track which queries lead AI platforms to mention — or overlook — your brand.
  </Card>

  <Card title="Competitor Intelligence" icon="users" href="/features/competitors">
    Compare your brand's AI presence against competitors side-by-side.
  </Card>
</CardGroup>

## Get started in four steps

<Steps>
  <Step title="Create your account">
    Sign up at Pharos and create your first brand profile by entering your website URL.
  </Step>

  <Step title="Configure your prompts">
    Add the questions your customers ask AI assistants — Pharos will track how AI platforms respond to each one.
  </Step>

  <Step title="Run your first analysis">
    Pharos queries ChatGPT, Gemini, Perplexity, and more, then scores your brand visibility and sentiment across each platform.
  </Step>

  <Step title="Act on insights">
    Review recommendations, fill content gaps, and track improvements over time as your AI visibility grows.
  </Step>
</Steps>

## Explore by topic

<CardGroup cols={2}>
  <Card title="Onboarding walkthrough" icon="map" href="/onboarding">
    Step-by-step guide through the full Pharos setup process.
  </Card>

  <Card title="AI Traffic" icon="arrow-trend-up" href="/features/ai-traffic">
    Measure how much web traffic comes directly from AI platform referrals.
  </Card>

  <Card title="Content Health" icon="heart-pulse" href="/features/content-health">
    Audit your site content and discover gaps that hurt your AI discoverability.
  </Card>

  <Card title="Integrations" icon="plug" href="/integrations/overview">
    Connect Google Analytics, Google Search Console, and the Pharos Pixel.
  </Card>
</CardGroup>